Colgate Optic White Charcoal Whitening Toothpaste is a cutting-edge whitening toothpaste infused with activated charcoal, known for its powerful whitening properties. This innovative formula combines the benefits of fluoride and charcoal to effectively remove surface stains and reveal a brighter, whiter smile. The activated charcoal works by binding to impurities and toxins on the teeth, lifting them away for a deep clean. The toothpaste also helps to strengthen enamel and protect against cavities, promoting overall oral health. Experience a refreshing sensation with every use, leaving your mouth feeling clean and revitalized. Colgate Optic White Charcoal Whitening Toothpaste is a must-have for anyone looking to achieve a radiant smile.