OGX Biotin & Collagen Shampoo is a luxurious formula designed to strengthen and thicken hair for a fuller, healthier look. Enriched with biotin, collagen, and hydrolyzed wheat protein, this shampoo helps to fortify strands from within, promoting increased hair thickness and volume. Biotin, also known as vitamin B7, plays a crucial role in maintaining the health of hair, skin, and nails by supporting the production of keratin, a protein essential for hair growth. Collagen, a structural protein, helps to improve hair elasticity and resilience, reducing breakage and promoting overall hair health. The combination of these key ingredients works synergistically to nourish and strengthen each strand, leaving hair looking and feeling thicker and fuller. This shampoo has a rich, creamy texture that lathers easily, providing a luxurious cleansing experience. Suitable for all hair types, this strengthening shampoo is a must-have for those looking to achieve thicker, fuller hair with added volume and vitality.